Unit
A family of four for 72 hours: two adults, two children. Forty-two items in two packing cubes inside a 65-litre duffel with backpack straps. This is the bag that lives in the car boot or by the back door, for staying put without power or for leaving by car. The Operators and Recruits are for walking.
Coming soon
The first production run of the Unit is under way. Leave your email and you'll hear the day it's ready to order — one message, nothing else.
Assembled to order in the UK and dispatched within three working days by courier. 30-day returns if unopened.
Every ration is labelled vegan and gluten-free and made without nut ingredients. Four rations, four sporks, one tin opener for the food already at home.
Thirty-one litres left free for the family's own things: clothes, the children's school bags, the cat.
What's inside
Forty-two items in two cubes.
Emergency water, 6 × 500 ml, 5-year
Purification tablets, 2 × 50
Squeeze water filter, hollow fibre, 0.1 micron
Foldable water container, 10 L
Water bottles, 2 × 750 ml, one in each end pocket
Rations, 4 × 500 g, 2,325 kcal each, 15-year
Sporks, 4
Tin opener
Emergency bivvy bags, 2 adult, reusable
Foil blankets, 6
Tarp 2 × 3 m and 20 m paracord
Rain ponchos, 2 adult and 2 child
Hand warmers, 8
Beanies and gloves, 4 sets
Fleece blankets, 2
Head torches, 2
LED lantern, collapsible
Spare batteries, 8 AA and 8 AAA, lithium, 10-year
Wind-up and solar radio, USB out
Power bank 20,000 mAh, USB-C, and 2 cables
Whistles, 4, children's on breakaway lanyards
Glow sticks, 6
Family first aid kit to BS 8599-1, two trauma dressings, thermometer
Medication pouch, empty, labelled
FFP2 masks, 4 adult and 2 child
Nitrile gloves, 4 pairs
Hand sanitiser 2 × 100 ml, wet wipes 3 × 25
Toilet rolls, 2, flat pack
Toothbrushes and paste, 4; sanitary pads, 10
Soap and microfibre towel; bin and ziplock bags
Multi-tool, non-locking, carry-legal in most countries
Duct tape 10 m, cable ties, 20
Ferro rod and striker
Pen and notepad
Document pouch and family plan card: meeting points, contacts, local map
Playing cards and children's activity pack
Contents card
What you add: copies of everyone's ID, cash, the family's medication, the children's comfort things, and the two sleeping bags you already own. The family plan card has the two meeting points and the out-of-area contact to fill in; the guide walks you through it.
The bag
A duffel that carries like a pack.
Sixty-five litres with stowable backpack straps, a 1000D base that sits in a wet boot, end pockets for the bottles and a lid pocket for the cards. Two people lift it easily; one adult can carry it on their back for the walk to the car.
Rotation dates
Buy it once. We'll tell you when.
We remember when you bought it. When something is due, our newsletter emails you exactly what to swap and nothing else.
Questions
Straight answers.
Is this a bag for walking?
No. It's the car and the hallway: the bag for staying put without power, or for leaving by car. Each person's walking bag is an Operator or a Recruit.
Fifteen kilos?
Yes, because it carries water for four. Two people lift it; the straps let one adult carry it to the car. If you need to walk, leave the water and take the filter.
Why both a filter and tablets?
The filter takes out bacteria and parasites from stream or flood water; the tablets deal with viruses. Together they make almost any clear water safe. Boiling does both, if you can.
Which family is it for?
Two adults and two children. A family of five adds an Operator or a Recruit; a family of two still wants the water and the shelter and uses the spare for a neighbour.
Where should it live?
The boot of the car, or by the back door. Somewhere you pass every day, so you remember it's there.